Ad Hoc Marketing Doesn’t Work – and it never has!
Ad Hoc Marketing Doesn't Work - and it never has! You've probably heard me say before that ad hoc marketing does not work. This means that just going to one networking meeting or sending out one...
Ad Hoc Marketing Doesn't Work - and it never has! You've probably heard me say before that ad hoc marketing does not work. This means that just going to one networking meeting or sending out one...
In the series Social or Not To Social, we have been discussing the various social media platforms. This week let's look at Google Plus (Google+). In comparison to Facebook, Twitter and LinkedIn Google+ is the new kid on...
Christmas is here - bring on the Festive Marketing There are five weeks until Christmas is upon us, making the large companies going crazy with festive spirit. In the past week I have been bombarded with TV...
Goodbye Appletree It's quite a surreal thought, but this is my last blog post at Appletree. Over the past year and a half I have shared the start of my marketing journey with you. I have...
With the advent of new technology, the way you communicate with your customers has changed a lot and as a result you have to find ways in engaging with your customers differently. New mobile phones, tablets...
What Can YouTube Bring to the Table? On Monday Nidhi gave us a brilliant blog filled with hints and tips on how to get the most out of YouTube. In YouTube Your Way to Success, Nidhi...
You Need to Take More Risks in Your Business Successful businesses don't stand still. They look for ways in which they can move on - by introducing new products and services, through moving into different markets...
In the last blog, I discussed Facebook for Business as a part of the Social or Not To Social Series. This week let's explore the video element and how YouTube as a social media platform can...
Speakers Just Want to Sell, Sell, Sell Over the past few years I have found speaking in public quite natural and it is something I do not struggle with. However over the past few months I...
How Do You Survive in Business? Far too many new businesses fail to make it beyond their first few years. A mere 4% of those that start up actually make it to 10 years. Why is...
Many people I speak to – especially the owners of small service businesses – tell...
If I had a pound for every time I’ve heard someone say “I don’t do...
Recently I ran a workshop about the StandOut Strategies for a group of business owners....