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Google plus or a minus?

Google plus or a minus? In Nidhi's last blog she wrote about how to set your Google+ up to its maximum potential. In my blog I'm going to let you know why you should be using...

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Ad Hoc Marketing Doesn’t Work – and it never has!

Ad Hoc Marketing Doesn't Work - and it never has! You've probably heard me say before that ad hoc marketing does not work. This means that just going to one networking meeting or sending out one...

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Google Plus Your Business

In the series Social or Not To Social, we have been discussing the various social media platforms. This week let's look at Google Plus (Google+). In comparison to Facebook, Twitter  and LinkedIn Google+ is the new kid on...

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Bah Humbug – Bring on The Festive Marketing Ideas

Christmas is here - bring on the Festive Marketing There are five weeks until Christmas is upon us, making the large companies going crazy with festive spirit. In the past week I have been bombarded with TV...

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Goodbye Appletree

Goodbye Appletree It's quite a surreal thought, but this is my last blog post at Appletree. Over the past year and a half I have shared the start of my marketing journey with you. I have...

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The Social Media Christmas

With the advent of new technology, the way you communicate with your customers has changed a lot and as a result you have to find ways in engaging with your customers differently. New mobile phones, tablets...

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What Can YouTube Bring to the Table?

What Can YouTube Bring to the Table?  On Monday Nidhi gave us a brilliant blog filled with hints and tips on how to get the most out of YouTube. In YouTube Your Way to Success, Nidhi...

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You Need to Take More Risks in Your Business

You Need to Take More Risks in Your Business Successful businesses don't stand still. They look for ways in which they can move on - by introducing new products and services, through moving into different markets...

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YouTube Your Way to Success

In the last blog, I discussed Facebook for Business as a part of the Social or Not To Social Series. This week let's explore the video element and how YouTube as a social media platform can...

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Speakers Just Want to Sell, Sell, Sell

Speakers Just Want to Sell, Sell, Sell Over the past few years I have found speaking in public quite natural and it is something I do not struggle with. However over the past few months I...

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Latest Blog

Connect with Your Peers to Grow Your Business

USPs (Unique Selling Propositions) don’t work anymore. Why not? Because they’re about selling. They’re not...

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Down to Earth Marketing

The first StandOut Strategy, Certainty, is about being a safe pair of hands for your...

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The ABC of How to StandOut

There’s a buying process that everyone goes through when they’re looking to invest in a...

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