[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] I inwardly celebrate the arrival of a new blog, but silently sigh when I see missed opportunities. There are many elements of a blog that are not incorporated, mostly due to...
[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Last week I ran a couple of workshops at a business event and we talked about all sorts of different marketing activities. We talked about the fact that whatever marketing you do, it...
[caption id="attachment_337" align="alignleft" width="85" caption="Dianne"][/caption] I was welcomed to the Newbury Volunteer Centre by Garry Poulson the Director. I was hoping that he would be able to come up with a project for me to work...
[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] I accompanied Chantal to the Build a Better Business event organised by The Late Breakfast yesterday, where Chantal was giving a talk about how to incorporate a marketing strategy into a...
[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] It?s amazing how many businesses don?t have a blog, or if they do, it lies neglected and forgotten. Only recently I helped resuscitate a website by rewriting the copy to bring...
[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Everybody in the business world knows that LinkedIn is the professional social networking site, and that anybody worth their salt should be a member. But it's not just somewhere to put...
[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] I went to a networking lunch earlier this week, where I heard some great one minute introductions. One lady stood up and said that her ideal clients are dead! Then she...
[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] In response to Chantal?s post Is Social Media a Waste of Time?, I felt a need to highlight certain elements of social networking that would make the experience more positive, manageable,...
[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] When I first learnt about Twitter, I heard about how a number of celebrities where using it and how they were telling the world about the mundane things they were getting...
[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] I've been thinking about writing a book for years. What's stopped me so far have been the questions I asked myself, like "Why would anyone want to read what I write?"...
How often have you found yourself working with a client who isn’t totally perfect for...
In my travels around the world, I get to speak to many different audiences, work...
Why is it so easy to get marketing wrong? To spend money and not get...
