[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] In my spare time I read all sort of things, and one of them is the National Trust magazine. It has recently been redesigned, bright, colourful and modern, but the thing...
[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] Do you recognise this scenario? You start your business and you?re not very busy, so you do lots of marketing ? going networking, sending newsletters and mail shots and all the...
[caption id="attachment_337" align="alignleft" width="85" caption="Dianne"][/caption] So people can follow you on Twitter, view your Linkedin profile, stay as your friend on Facebook, find out what you like to read by viewing your Delicious bookmarks, now what...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] There is nothing more off-putting than going to a networking group, finding an interesting prospect, asking for their card and receiving something that is obviously from Alta Vista, when your initial...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] None of us like receiving spam. So considering we all hate spam so much, why do businesses still pursue buying lists of contacts to sell their wares? Why is it that...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] When you're dealing with social media, one of the most important things to consider is interaction. Interaction is when your readers, audience, fans, friends or whatever are compelled to respond to...
[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] If you plan what you want your website visitors to do and think about how they will react to pages on your site, you can encourage them to do what you...
[caption id="attachment_1403" align="alignleft" width="85"] Chantal[/caption] On 1 May 2011 I ran a half marathon. I'd never run seriously before I started training last September, yet I finished the run without walking a single step and without...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] The Royal Wedding has been a really 'big' thing during the past month, not just here in jolly old Blighty, but absolutely massive in the States. They haven't got a Royal...
[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] About 18 months ago, we got in touch with a company that sells mailing lists, to see if they could provide us with useful contacts for one of our clients. At...
How often have you found yourself working with a client who isn’t totally perfect for...
In my travels around the world, I get to speak to many different audiences, work...
Why is it so easy to get marketing wrong? To spend money and not get...
