Integrating your online marketing
On 7 March 2012 I was asked to give a presentation at an FSB event, on how to integrate your online marketing. There had been two talks before mine ? one on how to grab people?s...
Are you using EweTube?
Here's a little light relief for you on a Friday! Are you using EweTube - or even YouTube - yet to promote your business? Are you part of...
Is the jury still out on Google+?
At the time of it?s test launch in June 2011, Google+ was hailed as ?the future of social networking? and was at the time the newest social networking service on the web. Sceptics were quick to...
Why now is a great time to do marketing planning
Planning, that old exercise of writing a list of things you are going to do, only never to look at the list again! Sound familiar? The start of a new year is generally filled with repeated...
Stepping into your client’s shoes
I recently returned from an amazing sponsored horse ride in India, where one of my fellow riders taught me an important lesson about marketing. On the very first day of the ride, the first time we...
Who should you be writing your website for?
I?ve recently seen many articles emphasising the importance of your website copy being ?written for your customers not for search engines?. If, like most people, you haven?t got the time to research the very latest advice,...
Keep in Touch by Being Creative
When the exhaust fell off my car last month, I phoned a local tyre and exhaust specialist. They gave me a good price so I got the car there, they fixed it and it was ready...
The Power of Your Voice
At a recent networking lunch. I was lucky enough to enjoy a presentation from Laurelle Rond, who runs a sound therapy clinic in Oxfordshire. Laurelle was an amazing speaker, with confidence to stand up in a room full...
Birthday Cards Just Aren?t What They Used To Be
So yesterday I turned another year older, 30-ahem-something years old, and honestly can?t believe where the year has gone. I enjoyed the usual activities associated with the day from eating perhaps more than I should ?just...
Using authenticity, composure and likeability to grow your business
At the end of January I went to The Late Breakfast networking meeting, to listen to the wonderful Elizabeth Kuhnke from Kuhnke Communication. She?s an expert in body language and gave a wonderful and very funny...
