[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] One of my clients told me that she?d given some vouchers to someone to say thank you for a referral she?d given her. Nothing new in that, I know. I do...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] I read blogging blogs that exalt the virtues of WordPress and what a fantastic platform it is to create a blog. But what they are mainly talking about is WordPress.org, the...
[caption id="attachment_348" align="alignleft" width="85" caption="Alice"][/caption] One thing that strikes me about the Day Care Centre in Compton is how caring everybody is towards each other. This isn?t just the helpers to the service users, it?s the...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] There are three secrets to publishing a great newsletter, that gets read and that will bring you business. 1. Planning ? don?t do any. Just make it up as you go...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] Running a business takes up a lot of time and energy. There?s a lot to do and a lot to think about. Sometimes you might find that you start to lose...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] Have you seen Mary Portas on the TV, in her Secret Shopper programme? Recently she spent some time with a sofa shop, working with salesmen who claimed to put their customers...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] I noticed a clever piece of branding yesterday on Twitter. It was incredibly subtle (the best marketing always is) and this company took advantage of Valentine's Day to send a message...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] I'm often asked if blogs and e-newsletters can exist side by side. In my mind it is imperative, because to me visibility on the internet is paramount, and the more places...
[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] Another installment of my CSR placement at Compton Day Centre; you can read part 1 and part 2 here to catch up. I arrived to find a state of excitement: they...
[caption id="attachment_350" align="alignleft" width="85" caption="Chantal"][/caption] Is that what you think when yet another email newsletter drops into your inbox? There are far too many bad email newsletters out there - ones that you haven't asked to...
If you’ve heard me speak about the StandOut Strategies, or you’ve read about them in...
Human relationships, based on emotions, are the key to the conversations you have with potential...
How often have you found yourself working with a client who isn’t totally perfect for...
