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What does Naymz tell us about you?

[caption id="attachment_337" align="alignleft" width="85" caption="Dianne"][/caption] So people can follow you on Twitter, view your Linkedin profile, stay as your friend on Facebook, find out what you like to read by viewing your Delicious bookmarks, now what...

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The importance of good design

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] There is nothing more off-putting than going to a networking group, finding an interesting prospect, asking for their card and receiving something that is obviously from Alta Vista, when your initial...

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The importance of a personal email list

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] None of us like receiving spam. So considering we all hate spam so much, why do businesses still pursue buying lists of contacts to sell their wares? Why is it that...

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The importance of interaction

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] When you're dealing with social media, one of the most important things to consider is interaction. Interaction is when your readers, audience, fans, friends or whatever are compelled to respond to...

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Taking your customers on a journey through your website

[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] If you plan what you want your website visitors to do and think about how they will react to pages on your site, you can encourage them to do what you...

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Why is Marketing Like Running a Half Marathon?

[caption id="attachment_1403" align="alignleft" width="85"] Chantal[/caption] On 1 May 2011 I ran a half marathon. I'd never run seriously before I started training last September, yet I finished the run without walking a single step and without...

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Popularity, sociability and desire

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] The Royal Wedding has been a really 'big' thing during the past month, not just here in jolly old Blighty, but absolutely massive in the States. They haven't got a Royal...

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How not to do direct mail ? part 2

[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] About 18 months ago, we got in touch with a company that sells mailing lists, to see if they could provide us with useful contacts for one of our clients. At...

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Please stop sending junk mail!

[caption id="attachment_1403" align="alignleft" width="85" caption="Chantal"][/caption] What do insurance companies, garden supplies, office stationery, solar panels and window blinds have in common? Leaflets advertising them were all delivered to my home recently, on the same day, by...

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How to build your brand through social media

[caption id="attachment_361" align="alignleft" width="85" caption="Alice"][/caption] First, let's get outside the concept that a brand is your logo, and establish that it's also your customer service and your attitude to those who buy or do business with...

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Latest Blog

Do You Know How Your Clients Feel About Working with You?

If you’ve heard me speak about the StandOut Strategies, or you’ve read about them in...

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Is AI Listening to what Your Prospects are Saying?

Human relationships, based on emotions, are the key to the conversations you have with potential...

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Do You Listen to the Language of Your Prospects?

How often have you found yourself working with a client who isn’t totally perfect for...

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