Latest Blog

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Filter by Categories
Appletree Marketing
Blogs
Books
Brand Recognition
Clients
Competitors
Connection
Content
Contribution
Copywriting
CSR
Databases
Design
Email newsletters
Facebook
Growth
Language
LinkedIn
Marketing
Marketing Motivation
Marketing Planning & Marketing Strategy
Measurement
Networking
Newsletters
Online Marketing
Podcasts
PR
Presentations
Pricing
Referrals & Recommendations
Reputation
Sales
Significance
Social Media
Strategies
Targeted Marketing
Twitter
Uncategorized
USP
Videos
Websites
Workshops

Categories

Trust Me – Ad Hoc Marketing Doesn’t Work

What does it take to build a really successful business? Aside from being great at what you do – whether that’s coaching, consulting or training – you also need to get really good at marketing. You...

Read More

The Singapore Strategy for Marketing

If you came along to any of my Marketing Mondays calls in 2020, you may have experienced the international flavour brought to some of the calls by CJ the Bubble Girl. She’s a brilliant party entertainer,...

Read More

Are You Brave Enough to Tell People Why You’re Different?

Last month I wrote about the importance of becoming a Marketing Expert, if you want your business to really succeed. The first step is to get clear on where your business is now – what makes...

Read More

Show Me the Silver Bullet

“Just give me the quick win.” “Tell me how to get my first client.” “What’s the one marketing tool I should use to promote my business?” All comments and questions that I hear all far often....

Read More

Why You Must Become a Marketing Expert This Year

I’ve been working with coaches, consultants and trainers for more than 20 years and in that time, the really successful clients, the ones who have earned most and had a queue of great clients wanting to...

Read More

Pick a Fight with Your Competitors!

  This month’s Business Book Club book is Rework by Jason Fried & David Heinemeier Hansson and the section that really stood out for me is about competitors. I thought I would share a few of...

Read More

Can You Use Words to Change Minds?

  In my continuous quest for learning I’ve read some very interesting books this year. One of them is “Words That Change Minds” by Shelle Rose Charvet. I heard Shelle speak at a conference in October...

Read More

The Content Triangle

  Content Marketing has been around for a very long time – it just wasn’t always called ‘Content Marketing’. It’s really just about attracting and retaining your clients by consistently creating and curating relevant and valuable...

Read More

What’s the True Secret to a Successful Business?

At the start of this year I joined an online business book club. As well as encouraging me to read a mix of books that I might not usually reach for, and plenty I’d never heard...

Read More

Cold Calling Doesn’t Work!

“I hate cold calling. I don’t like picking up the phone and trying to sell my services by cold calling.” If this is something that you’d ever said to yourself or anyone else, that’s great! And...

Read More

 

Sign Up for the Scribbles Newsletter

– receive practical marketing advice and ideas every month.





Follow us on social media for more marketing updates

Latest Blog

Does Everyone on Your Team Share Your Strategy?

Recently I ran a workshop about the StandOut Strategies for a group of business owners....

Read More

Does Everyone on Your Team Share Your Strategy?

Recently I ran a workshop about the StandOut Strategies for a group of business owners....

Read More

Do You Know How Your Clients Feel About Working with You?

If you’ve heard me speak about the StandOut Strategies, or you’ve read about them in...

Read More

View All

© 2000 - 2024 Appletree Marketing Consulting Ltd. All Rights Reserved.

Sign Up for the Scribbles Newsletter

Sign Up for the Scribbles Newsletter

– receive practical marketing advice and ideas every month.





x