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Why using videos is a great way to improve SEO

We all know that technology is moving fast and it?s really difficult to try and stay ahead of the game.  I was surprised to hear recently that YouTube is the second most used search engine, behind...

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Why Can?t Salesmen Do Marketing?

At a recent networking meeting I spoke to a salesman from a printing company, about how he was looking for someone to do marketing for his company, to support their sales team. With too much work to...

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Long Term Marketing

I recently had a very interesting meeting with a website designer, who is looking for help with creating social media content for his clients. When I got thinking about how we came to be having this...

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Why Good Customer Service is a Great Marketing Tool

I recently read some great tips from a customer service expert for calming people down if they are making a complaint. Hold your customers in high regard.   They may not always be right, but they have...

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Networking is not about finding new clients

Apparently this week is National Networking week. So I thought I would share some thoughts about networking. I?ve been doing it for many years and I?ve used it to great effect to grow my business. I?ve...

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Happy Mondays (no, not the band, although I do hear that they are reforming for a tour one month this year).

As I got in the car to drive to work on Monday, it was with a sense of relief after surviving the usual chaos of getting everyone out of the house on time and in the...

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Passive marketing ? or how to get clients knocking at your door

During the first week of January this year, we took on two new clients and had two existing clients ask us to do more work for them. I wasn?t at work during the first week of...

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Using the Law of Attraction to grow your business

I?ve been reading The Law of Attraction by Michael Losier. I attracted it to me ? by putting it on my Christmas list! I?ve been a fan of the law of attraction for many years, since...

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When a workshop is more than just a workshop

If you offer any kind of service to customers, running workshops are a great way of marketing yourself and your business.  They inform and advise and can act as a great way of speaking directly to...

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Can You Remember What You’re Going to Say?

How do you remember what you're going to say? If you're giving a talk or a presentation, how do you remember what to say? Can you memorise a couple of hours worth of material, or do...

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Latest Blog

Connect with Your Peers to Grow Your Business

USPs (Unique Selling Propositions) don’t work anymore. Why not? Because they’re about selling. They’re not...

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Down to Earth Marketing

The first StandOut Strategy, Certainty, is about being a safe pair of hands for your...

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The ABC of How to StandOut

There’s a buying process that everyone goes through when they’re looking to invest in a...

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