The great thing about writing an A-Z of Marketing is that you don’t really have to have a clear idea of what you’re going to write about, until the time comes to sit down and write...
“How’s business?” I asked the website designer I was chatting to at the networking meeting. “Not bad,” he replied “But we could do with some more clients." “What sort of clients are you looking for?” I...
When I started thinking about this series of blogs, I looked for some images that I could use, to bring each article to life. I wanted a letter to put into each one, that I could...
There’s a marketing strategy that you won’t find in any marketing book. It’s not covered by any courses that you can attend, to learn about marketing. You mind find it if you google it, but you...
I’ve been trying to buy a conservatory for over a year, without much success. I have the money, but no one seems to want to take it off me! The first, local company I approached came...
Way back in about 2005 I started sending out an email newsletter every month. Scribbles has been published on the third Wednesday of the month since then without fail. Two years later people started telling me...
If Content is Queen – as I explained in the last blog in this series (which you can read here) then data is the lifeblood of any business. Data is what you need in order to...
Last year I gave a talk about how coaches, consultants and trainers can promote themselves. There is so much marketing that you can do when you provide a service and you could spend a lot of...
Last year I was asked to give a talk about how coaches, consultants and trainers can promote themselves. There’s a lot of marketing that you can do when you provide a service and you could spend...
In October 2017 I was asked to give a short talk about how coaches, consultants and trainers can promote themselves. There’s a lot of marketing that you can do when you provide a service and you...
Recently I ran a workshop about the StandOut Strategies for a group of business owners....
Recently I ran a workshop about the StandOut Strategies for a group of business owners....
If you’ve heard me speak about the StandOut Strategies, or you’ve read about them in...
