Towards the end of last year I felt…tired – although I didn’t realise it until my first day off in the Christmas holidays. By the end of the year i had a lot holiday to use up so I took two and a half weeks off. I cannot tell you how good that time off did for me. Since coming back to the office i feel rejuvenated. I have found a new excitement for my job and cannot tell you how optimistic I feel for Appletree this year. This year i will finish my apprenticeship. This is the year of the apprentice.

Our Ideas and Innovations meetings are a great success to the business. Recently we changed the location of the meetings from the office to a pub (don’t worry we stuck to the lemonade). When I first pitched the idea to Chantal I didn’t recommend that the meetings take place out of the office as there were far too many distractions, such as emails and phones. We did get out of the office…for one meeting. After that, three meetings down the line we became lazy and started having the meetings in the office and the quality of the meeting unfortunately lowered. It was hard to keep a creative mind when all I could see from the corner of my eye was a PC monitor showing me emails I should read. Our two previous meetings have been a massive success and Appletree has really benefited for what is to come.

To cut a long story short, one of our clients has is using planning on using videos in their marketing plan. We have recommended YouTube for the business, however the client would like to use Vimeo. After spending some hours researching more into Vimeo and the comparisons between the two video websites my findings were very interesting. I would be really interested to hear from you though. Do you use videos in your marketing plan? Do you use Vimeo or YouTube and why? Please leave a comment below.

I am excited for what this year is going to bring, for me and Appletree 2013 is going to be busy, it’s going to be tough and I will be working some especially long days to fit in work, college and NVQ essays. It’s worth it, this is the beginning of my career. I am optimistic for this year and know that it will be good one. If you would like to talk to me about my apprenticeship then please do contact me.