Latest Blog


The Truth About Marketing

CJC for websiteThe Truth About Marketing

Marketing is not as simple as you might think. It’s made up of many different activities, so how can you tell the difference? Here’s a simple guide.

You’re at a Christmas party with a group of friends and you see a handsome man. One of your friends goes up to him and pointing at you says, “She’s fantastic in bed.” That’s a Referral

You see a handsome man at a Christmas party. You go up to him and get his telephone number. The next day you phone and say, “Hi, I’m fantastic in bed.” That’s Telemarketing.

You see a handsome man at a Christmas party. You straighten your dress, walk up to him and pour him a drink. You reach up to straighten his tie, brushing lightly against his arm, and then say, “By the way, I’m fantastic in bed.” That’s Public Relations.

You’re at a party and see a handsome man. He walks up to you and says, “I hear you’re fantastic in bed.” That’s Brand Recognition.

You’re on your way to a Christmas party when you realize that there could be handsome men in all these houses you’re passing. So you climb onto the roof of your car and shout at the top of your lungs, “I’m fantastic in bed!” That’s Spam!

Sign Up for the Scribbles Newsletter

– receive practical marketing advice and ideas every month.





Follow us on social media for more marketing updates

Latest Blog

Contributing to the Shopping

As the UK was about to head into another Covid lockdown towards the end of...

Read More

Connection on the Ski Slopes

10 years ago, I went skiing with a group of other business owners. The group...

Read More

Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

Read More

View All

© 2000 - 2024 Appletree Marketing Consulting Ltd. All Rights Reserved.

Sign Up for the Scribbles Newsletter

Sign Up for the Scribbles Newsletter

– receive practical marketing advice and ideas every month.





x