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Wednesday 17 January 2018

In the ABC of Marketing – C is for Content

Last year I gave a talk about how coaches, consultants and trainers can promote themselves. There is so much marketing that you can do when you […]
Wednesday 29 June 2016

Does Your Website Need to be Mobile?

I’ve been writing recently about the importance of using a website as the central hub of your marketing. We’ve always done this at Appletree, using our […]
Wednesday 10 December 2014

The A – Z of Marketing: The Full List

The A – Z of Marketing: The Full List At the start of 2014 we started writing the A – Z of Marketing – a series […]
Wednesday 19 November 2014

How Do You Come Up with Blog Ideas?

How Do You Come Up with Blog Ideas? This is a question I’m asked on a fairly frequent basis. Lack of content and ideas seems to […]
Tuesday 21 January 2014

Content Really is King

 Content Really is King At the beginning of January 2014 I decided not to take on any new clients for the next few months. We’ve had […]
Friday 23 August 2013

Are Your Blogs Effective?

We’ve championed the use of blogs for marketing for a long time. Now we need to look at whether blogs are actually working. As with all […]
Friday 31 May 2013

Can Social Media Really Bring Business Your Way?

A very wise man once said “The only way to make sense out of change is to plunge into it, move with it, and join the […]
Monday 20 May 2013

How often should I update my website?

When was the last time you had a look at your website? I mean properly had a good look through your website and thought, I need […]
Wednesday 15 May 2013

Why Do You Need People to Keep Coming Back to Your Website?

Rainbows of Newbury is a lovely little craft shop (in Newbury, Berkshire.) It’s a treasure trove of all things crafty – things to cut out and […]