Latest Blog

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Filter by Categories
Appletree Marketing
Blogs
Books
Brand Recognition
Clients
Competitors
Connection
Content
Contribution
Copywriting
CSR
Databases
Design
Email newsletters
Facebook
LinkedIn
Marketing
Marketing Motivation
Marketing Planning & Marketing Strategy
Measurement
Networking
Newsletters
Online Marketing
Podcasts
PR
Presentations
Pricing
Referrals & Recommendations
Reputation
Sales
Social Media
Strategies
Targeted Marketing
Twitter
Uncategorized
USP
Videos
Websites
Workshops

Categories

Massive Marketing Mistakes – Number Five: ‘Follow the Crowd’ Marketing

Massive Marketing Mistakes – Number Five: ‘Follow the Crowd’ Marketing   “I have to use cold calling to promote my business,” they say. “Why is that?” I ask. “Because everyone else in my industry does it....

Read More

How To Get Recommendations – Find Out What Your Clients Don’t Like About Your Service!

  How To Get Recommendations – Find Out What Your Clients Don’t Like About Your Service!   The Appletree Client Survey – Part Two In December I wrote about how we commissioned a client survey, to...

Read More

Why Do We Use Social Media?

Why Do We Use Social Media? In January I joined one of my clients at their quarterly Staff Meeting. Usually this is when they all get together to share the successes of the recent quarter, award...

Read More

The Alternative 12 Days of Christmas – or 12 different ways to promote your business next year!

The Alternative 12 Days of Christmas – or 12 different ways to promote your business next year! On the first day of Christmas my true love … –  so you think you know the rest? Here...

Read More

The A – Z of Marketing: The Full List

The A – Z of Marketing: The Full List At the start of 2014 we started writing the A – Z of Marketing – a series of 26 blogs looking at 26 different marketing topics. Of...

Read More

How Do You Come Up with Blog Ideas?

How Do You Come Up with Blog Ideas? This is a question I’m asked on a fairly frequent basis. Lack of content and ideas seems to be something that prevents many people from blogging on regularly....

Read More

Take Your Business on Tour!

Take Your Business on Tour! When Appletree turned 10 years old, I celebrated by writing a book full of the lessons I'd learnt, to help other small business owners avoid making the same mistakes. It took...

Read More

What Does a 24 Year Old Think about Social Media?

What Does a 24 Year Old Think About Social Media Over the past 6 months at Appletree, I have been blogging about and using social media much more than I would from home. So what's it...

Read More

What’s Your Plan for 2014?

What's Your Plan for 2014? Where's your business going this year? Do you have a plan? Do you know how much your turnover will be? Do you know how many new clients you'll take on and...

Read More

The Journey So Far!

  2013 has been a quite a roller-coaster ride for me personally and professionally. There have been some major changes and learning experiences during the year. The journey has been somewhat interesting, from facing redundancy to...

Read More

 

Sign Up for the Scribbles Newsletter

– receive practical marketing advice and ideas every month.





Follow us on social media for more marketing updates

Latest Blog

Connection on the Ski Slopes

10 years ago, I went skiing with a group of other business owners. The group...

Read More

Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

Read More

Why USPs Don’t Work

My forthcoming book is the result of over 20 years of looking for better ways...

Read More

View All

© 2000 - 2024 Appletree Marketing Consulting Ltd. All Rights Reserved.

Sign Up for the Scribbles Newsletter

Sign Up for the Scribbles Newsletter

– receive practical marketing advice and ideas every month.





x