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Wednesday 4 July 2018

In the A-Z of Marketing – N is for Needs

Do you know what this animal is? It’s a Narwhal, of course! It’s a whale with a huge tusk that lives in the Arctic waters around […]
Wednesday 13 June 2018

In the A-Z of Marketing – M is for Measurement

If you’ve been to any of my workshops, listened to any of my webinars or read my book, Magnetic Marketing, then you will know that there […]
Wednesday 6 December 2017

In the ABC of Marketing – A is for Ask for Referrals

In October 2017 I was asked to give a short talk about how coaches, consultants and trainers can promote themselves. There’s a lot of marketing that […]
Wednesday 11 May 2016

How Do I Get More Referrals?

In last week’s blog we looked at the problem that many small businesses face – the cost of marketing. Yes, it can be expensive, especially if […]
Wednesday 16 September 2015

How Can You Encourage More Referrals?

Do you actively encourage people to refer your business to others, or do you just wait for a nice referral to come along? Are you doing […]
Wednesday 26 August 2015

How Can You Grow Your Business Through Referrals?

When you’re looking for a new service provider, how do you go about doing it? When you need a new accountant, IFA or someone to service […]
Thursday 22 May 2014

In the A – Z of Marketing, R is for – Referrals

In the A – Z of Marketing, R is for – Referrals   R could be about Reputation, Relationships or Regular Marketing. They are all important […]
Tuesday 25 March 2014

Let Your Clients Do Your Marketing for You

Let Your Clients Do Your Marketing for You Last month I wrote about the first two parts of our new Business Plan and how the focus […]
Wednesday 11 December 2013

The Truth About Marketing

The Truth About Marketing Marketing is not as simple as you might think. It’s made up of many different activities, so how can you tell the […]