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In the ABC of Marketing – A is for Ask for Referrals

In October 2017 I was asked to give a short talk about how coaches, consultants and trainers can promote themselves. There’s a lot of marketing that you can do when you provide a service and you...

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Do You Have a Marketing Triangle?

I don’t have all the answers when it comes to marketing and since the world of business and promoting is always changing, I like to do what I can to keep up. With this in mind,...

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10 Top Marketing Tricks

In my last blog I wrote about 10 marketing activities that you can use to promote your business, that won’t cost you any money. You can read it here if you missed it. In this post...

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Marketing Magic – or Ten Things You can do to Promote Your Business for Free

Are you one of those people who think that marketing is expensive? Do you think marketing is only for big companies with big budgets? Many people have spent and lost money on marketing in the past,...

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9 Simple Steps to Finding Enough New Clients

When you’re a coach, consultant or trainer, the simplest way to find enough of the right sort of clients for your business is by planning how you’re going to promote it, creating a schedule for that...

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What Do You Do When Your Sales Pipeline Is Full? (It Is Full Isn’t It?)

 Click here to listen to this free webinar. You do have a full sales pipeline, don’t you? Prospects who are queuing up to work with you, waiting until you have space to fit them in …?...

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How NOT to Promote Your Business

You might have heard me say, just a few times, that ad hoc marketing does not work. I mention it in most of the talks that I give about marketing. I’ve written it countless times in...

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What are the 7 Secrets of Success?

In this blog I want to share with you the seven secrets of success. These are the seven activities that you absolutely have to do, if you’re going to successfully promote your business, grow it and...

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Why Bother to Measure Your Marketing?

If you’ve been reading this series of blogs (starting at Number One here) you’ve carefully planned your marketing – you know exactly who your ideal clients are and how to attract them. You’ve worked out what...

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Four Simple Ways to Grow Your Business

There are four simple ways in which you can grow your business. Too many coaches, consultants and trainers attempt to promote everything they do to anyone with a pulse and a credit card. The result? A...

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Latest Blog

Connection on the Ski Slopes

10 years ago, I went skiing with a group of other business owners. The group...

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Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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Why USPs Don’t Work

My forthcoming book is the result of over 20 years of looking for better ways...

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