How Much Should Marketing Cost?
This is a question that I am asked on a regular basis. The answer really depends on what you want to achieve. If you’ve been reading our recent blogs and following the advice in them, you’ll...
It Takes Two to Tango in Business!
Running your own business can be tough, especially if you try to do it all on your own. The same applies to promoting your business, so in this issue, let’s look at how you can work...
What Makes Your Business REALLY Different?
When you run a coaching, consulting or training business, you face tough competition. There are literally thousands of other people out there, doing something similar to you, going after the same potential clients as you. While...
How Will You Reach Your Marketing Goals this Year?
In the last blog that I wrote, which you can read here, we looked at the importance of having goals for your marketing and your business. Have you decided what you want to achieve this year...
What Are Your Marketing Goals for This Year?
If you read last week’s blog and thought a bit about where your business is now, you’ll be in a good place to continue your marketing journey. You know your starting point on the map. The...
Setting Off on Your Marketing Journey
When you first set out on a journey with a map, you need to know where you are. If you don’t know where you’re starting from, you can’t work out the best route to your destination...
What Goals Do You Have For Your Business for Next Year?
What Goals Do You Have For Your Business for Next Year? Stephen Covey says start with the end in mind, so when you’re planning the future of your business, start by thinking about where you want...
How Do You Make Your Marketing Go with a Bang?
It’s 7am on a Wednesday morning at the beginning of November and I’m asleep in bed, in a cosy little hotel in Yangshuo in China. I’m woken by the sound … of fireworks! Looking out of...
What Are The Three Key Elements of Marketing?
No matter what sort of marketing you do for your business – whether it’s networking, social media, attending exhibitions or something else – there are three key elements to marketing that you must consider first. For...
What are the 3Ps of Presenting?
Over the years I’ve heard many different tips and ideas on how to give great presentations. Recently I learnt about the 3Ps of Presenting from a brilliant presenter and speaker, Tom Balmont, who also happens to...
