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Wednesday 3 October 2018

In the A-Z of Marketing, T is for Blowing Your Own Trumpet

At Appletree all our clients have one thing in common – they are REALLY great at what they do. Most of them have been running their […]
Wednesday 12 September 2018

In the A-Z of Marketing, S is for Social Media and Why You Don’t Need it!

“Do I really have to spend time on social media to promote my business?” she asked me. “Should I have a business Facebook page? What about […]
Wednesday 1 August 2018

In the A-Z of Marketing P is for …

Do you know who first said that a picture paints a thousand words? The phrase emerged in the USA in the early part of the 20th […]
Wednesday 6 December 2017

In the ABC of Marketing – A is for Ask for Referrals

In October 2017 I was asked to give a short talk about how coaches, consultants and trainers can promote themselves. There’s a lot of marketing that […]
Wednesday 17 August 2016

How Can You Promote Your Business Through Workshops?

This month in the blog we’ve been looking at how best to show what’s different about your business. In part one we considered why you need […]
Wednesday 6 July 2016

“How Can I Grow My Business When No One Has Heard of Me?”

If your business is fairly new, you’ve recently moved to a new area, or you’re launching a new service to a new market, building up a […]
Wednesday 29 June 2016

Does Your Website Need to be Mobile?

I’ve been writing recently about the importance of using a website as the central hub of your marketing. We’ve always done this at Appletree, using our […]
Wednesday 15 June 2016

Using Your Website as the Centre of Your Marketing

If you’ve read the previous two blogs in this mini series, you’ll know that this month I’ve been looking at the issue of not being able […]
Wednesday 8 June 2016

How Consistent is Your Marketing?

In last week’s blog (which you can read again here) we looked at some of the reasons that your business might not be growing as quickly […]