“How Do I Keep My Clients?”
In last week’s blog we looked at the problem that many services businesses struggle with – the problem of losing clients. Read that post again if this is something your business struggles with. So how do...
How Do You Attract the Right Clients to Your Business?
So you’ve set up your own business, because you want to spend your time doing what you love, helping the sort of clients that you want to work with. But is it going to plan? Or...
“How Do I Reach a Bigger Audience?”
In last week’s blog, we looked at the need to grow your business and what could be stopping you. Click here for a revisit to that blog. We looked at three reasons that might be preventing...
“I Need to Grow My Business”
This is a statement that I hear quite frequently, from potential clients and from people I meet when I am out networking. Many coaches, consultants and trainers – and in fact anyone running a service business...
How Do You Show Your Clients How Much You Love Them?
Many people think that the way to grow a successful business is by winning plenty of new clients. They do lots of marketing and focus on winning sales. They spend all their time looking for ways...
How to Use a Blog to Show How Your Business is Better than Your Competitors
Two weeks ago in this blog, I wrote about the problem that many small service businesses face, in that their competitors seem to be getting all the work. You can read that blog again here. Following...
The Business of Running a Church
In December 2015 I spent the weekend with my friend Katie, who is a vicar. She had recently moved to a new parish, with a large church in a market town in Essex and a number...
Do You Have a Marketing Plan for This Year?
Last year I wrote a number of blogs about the best marketing tools you can use for your business. I covered a range of different marketing activities that work really well for us here at Appletree...
Do You Have a Marketing Plan for 2016?
For the last few months I’ve been writing in these blogs about the best marketing tools you can use for your business. I’ve covered a range of different marketing activities that work really well for us...
Do You Share Your Expertise Through Speaking? Part Two
Over the years, I’ve measured the marketing that we do at Appletree (because measuring your marketing is very important!) and I’ve noticed a trend. Every year, about 40% of our new business comes as a result...
