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Wednesday 27 April 2016

Can You Fool Around with Your Marketing?

Continuing the seasonal theme with Scribbles my email newsletter, this month, when you might have succumbed to an April Fools’ joke on the first of the […]
Wednesday 20 April 2016

How Can Email Newsletters Stop You Losing Clients?

Over the last two weeks in this blog, I’ve been looking at the problem of losing clients and how to keep them. One of the best […]
Wednesday 13 April 2016

“How Do I Keep My Clients?”

In last week’s blog we looked at the problem that many services businesses struggle with – the problem of losing clients. Read that post again if […]
Wednesday 7 October 2015

Do Email Newsletters Really Work? Part Two of the Argument!

You probably receive a large number of email newsletters into your inbox every month – unless you’ve unsubscribed from them all because they’re no good! The […]
Wednesday 23 September 2015

Do Email Newsletters Really Work?

Many years ago, someone told me that email newsletters were dead and that they were not an effective way to promote a business. “They won’t be […]
Wednesday 20 May 2015

Minimal Marketing – What Can You Get Away With?

“What’s the bare minimum marketing I can do for my business?” “I’m really busy, so do I still need to do any marketing?” “What will happen […]
Wednesday 25 March 2015

Massive Marketing Mistakes – Number Seven: Trying to Do It All Yourself

Massive Marketing Mistakes – Number Seven: Trying to Do It All Yourself Are you a Marketing Consultant? If not, why are you trying to do your […]
Wednesday 10 December 2014

The A – Z of Marketing: The Full List

The A – Z of Marketing: The Full List At the start of 2014 we started writing the A – Z of Marketing – a series […]
Wednesday 26 November 2014

How Can You Use Authentic Marketing To Grow Your Business?

How Can You Use Authentic Marketing To Grow Your Business? So far, 2014 has been a really good year for Appletree. In fact, in terms of […]