Generic selectors
Exact matches only
Search in title
Search in content
Search in posts
Search in pages
Filter by Categories
Appletree Marketing
Blogs
Books
Brand Recognition
Clients
Content
Copywriting
CSR
Databases
Email newsletters
Facebook
LinkedIn
Marketing
Marketing Motivation
Marketing Planning & Marketing Strategy
Measurement
Networking
Newsletters
Online Marketing
PR
Presentations
Referrals & Recommendations
Reputation
Sales
Social Media
Targeted Marketing
Twitter
Uncategorized
USP
Videos
Websites
Workshops
Thursday 20 April 2017
marketing schedule

How Do You Get Off the Feast and Famine Rollercoaster?

Marketing and growing your business is a journey. It’s not something that’s going to happen overnight and there are no short cuts or short term fixes. […]
Wednesday 20 July 2016

Use Videos to Build up Your Credibility

This month in the blog I’ve been writing about the importance of credibility, and how it is a vital marketing tool. Credibility is what you need […]
Wednesday 11 May 2016

How Do I Get More Referrals?

In last week’s blog we looked at the problem that many small businesses face – the cost of marketing. Yes, it can be expensive, especially if […]
Wednesday 8 July 2015

The 4Ps of Marketing – Number 1 = Price

Many, many years ago, when I was first learning about marketing (we’re talking way back before Social Media existed and email marketing was unheard of) I […]
Wednesday 1 July 2015

When Does a Product Become a Service?

And what happens to your marketing when that happens? The way in which products and services are marketed is very different. With a product, you can […]
Wednesday 24 June 2015

Is LinkedIn the Best Marketing for Your Business?

I first joined LinkedIn many, many years ago, when it was probably the first and only ‘social networking’ site available. No one really seemed to know […]
Wednesday 15 April 2015

Massive Marketing Mistakes – Number Eight: Using Ad Hoc Marketing

“I’ve tried direct marketing and it doesn’t work.” “I went networking once but it didn’t bring me any new clients.” These are phrases that I hear […]
Wednesday 25 March 2015

Massive Marketing Mistakes – Number Seven: Trying to Do It All Yourself

Massive Marketing Mistakes – Number Seven: Trying to Do It All Yourself Are you a Marketing Consultant? If not, why are you trying to do your […]
Wednesday 25 February 2015

Massive Marketing Mistakes – Number Three: Chasing New Clients

Massive Marketing Mistakes – Number Three: Chasing New Clients What’s the third Massive Marketing Mistake that businesses make, which leaves them struggling to build the business […]