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Dianne’s next CSR step: a positive attitude

[caption id="attachment_337" align="alignleft" width="85" caption="Dianne"][/caption] I work as an Administrator and Customer Services Assistant for Appletree based in Compton.  When my boss Chantal gave me the opportunity to go out and help Garry Poulson, Director of...

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Webcopy: it’s not just words

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] I had a bit of a rude awakening the other day when an expert told me off about my webcopy. My trouble is I think visually, which sometimes I concentrate too much...

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How to write a book

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Last Friday morning I took myself out of the office and away from its distractions, so I could spend some time working on my book. Unless I set aside specific time...

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Are Referrals the Best Way to Win New Business?

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Referrals can come in all shapes and sizes and from all directions. They don't just come from your clients - have you thought about where else they can come from? Here are some...

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Twitter: how I use it without wasting time

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] At a networking talk I gave recently about social media, one of the questions I was asked was ?how do you use things like Twitter without wasting so much time?? First...

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The give and take of networking

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Networking meetings are  a great place to get advice and help from other people. It's also a great place to give help and share your expertise and experience... but only if...

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Positive blog reviews

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] I inwardly celebrate the arrival of a new blog, but silently sigh when I see missed opportunities. There are many elements of a blog that are not incorporated, mostly due to...

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Is your marketing joined up?

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Last week I ran a couple of workshops at a business event and we talked about all sorts of different marketing activities. We talked about the fact that whatever marketing you do, it...

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CSR ? the next step from Dianne, Admin Assistant at Appletree

[caption id="attachment_337" align="alignleft" width="85" caption="Dianne"][/caption] I was welcomed to the Newbury Volunteer Centre by Garry Poulson the Director.  I was hoping that he would be able to come up with a project for me to work...

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Keywords and keyphrases: what, why and how?

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] I accompanied Chantal to the Build a Better Business event organised by The Late Breakfast yesterday, where Chantal was giving a talk about how to incorporate a marketing strategy into a...

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Latest Blog

Connection on the Ski Slopes

10 years ago, I went skiing with a group of other business owners. The group...

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Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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Why USPs Don’t Work

My forthcoming book is the result of over 20 years of looking for better ways...

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