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What does make your business green?

[caption id="attachment_165" align="alignleft" width="85" caption="Alice"][/caption] Going green is mostly about being efficient in what you do, and minimising wastage. It arises from a poignant focus, an understanding of the environment you work in, how your customer...

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Can you make money by going green?

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Are you doing your bit to save the environment and reduce your carbon footprint? And if you are, can you use what you're doing to make money, by telling people what...

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When not to network

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Is there a time not to go networking? Yesterday we had a really busy day in the office, with some tricky issues to sort out. By 5pm I was ready for...

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What’s the best way to network?

  [caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] What do antlers, pink stars, purple suits and stripping off have to do with networking?! They were just some of the props and tactics used yesterday at a networking breakfast...

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Why we love working with positive people

[caption id="attachment_153" align="alignleft" width="85" caption="Chantal"][/caption] Earlier this week we spent a whole day with a new client, getting to know their team, what they're good at and how they do it, so we can help them...

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What’s special about Appletree?

Why not start off a new blog with a video testimonial? [youtube=http://www.youtube.com/watch?v=ooo_lgEJ0Xw] In this blog we (Appletree Marketing) will be exploring the many facets of marketing and how it can help up and coming businesses who...

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Latest Blog

Connection on the Ski Slopes

10 years ago, I went skiing with a group of other business owners. The group...

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Certainty in the Supermarket

I don’t often go to supermarkets. I’m not keen on the experience and would rather...

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Why USPs Don’t Work

My forthcoming book is the result of over 20 years of looking for better ways...

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